Which of the following must NOT be conveyed to the client when selling Variable Life insurance policies?

In the context of selling Variable Life insurance policies, it is essential to provide clients with relevant information about the product they are considering. The correct answer is based on the fact that Variable Life insurance policies typically do not guarantee a specific interest rate on the cash value component of the policy. Unlike some other life insurance products that may offer guaranteed interest, Variable Life policies allow for investment in various sub-accounts, which can fluctuate in value based on market performance. Therefore, conveying a guaranteed interest rate would misrepresent the nature of the policy.

Clients should be informed about the time horizon of the product as it relates to their investment strategy, as well as how benefits illustrations are presented, including scenarios that might feature a 10% gross return to help them understand potential performance. Additionally, discussing the rate of return is critical since it directly affects the growth of the cash value and investment component of the policy. Every piece of information provided helps clients understand the risks and rewards of their potential investment in Variable Life insurance.